What do goldfish, fingernails and lightning have to do with the business benefits of bikes?
Identify yourself! Visibility is about so much more than hi-vis vests and lights....
Is bike parking the 'canary in the mine' when it comes to gauging how our local authorities view bike use: whether they see cycling as sport and recreation or a transport mode for everyday activities? Are we missing an opportunity to change behaviour and realise the benefits?
What do bike parking and burgers have in common? In this context, it is marketing: what can we learn from big brands such as McDonalds when it comes to 'selling' everyday bike use? And how does bike parking help businesses and the uptake of bike use?
Congestion, pollution, health, quality of life: challenges we face. Using bikes as active transport could be a significant part of the solution and bring great benefits to us as individuals and as a society. But how does bike parking help get more people on bikes for everyday trips, and what does Bikes Welcome want to do about it?
Bike Parking is more than just a logistical convenience. Hearts and minds are at play too. Great bike parking can help grown the culture of bike use!
Is bike parking just about somewhere to lock or lean your bike? Or is it about hearts and minds as well as infrastructure? What role can bike parking play on getting more people riding more often?
Our Pledge Me campaign is all about you - getting your support, and frankly, your money. And getting you to tell your world about us too. And getting you good bike parking.... So we can't ask that of you without answering some of your questions first!
To be honest, I thought I'd invented an original concept when I came up with the idea for BikesWelcome.... but it turns out it has been done before. That is good news because it means it works. Read on to find out how it is done elsewhere, and how we'll do it even better here.... with your help!
Bikes Welcome are launching a Pledge Me crowd-funding campaign on January 23rd. Why crowd-funding? Because of who we are, who we aren't and what we want to do.